Louis Vuitton turns to blockchain for new fine jewelry collection
Reaffirming the maison’s bullish investment in emerging technologies, Louis Vuitton’s latest LV Diamonds fine jewelry collection has tapped the Aura...
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Louis Vuitton Via Tile Trunk Blends Digital Luxury & Traditional Craft
Louis Vuitton, the legendary fashion brand, has once again redefined luxury by introducing a unique phygital (physical and digital) fashion...
Louis Vuitton is selling a €6,000 digital mini trunk by Nicolas Ghesquière
Louis Vuitton’s Web3 strategy mimics its existing product strategy, which depends on buzzy, limited-edition accessories that double as collectibles. Its...
Louis Vuitton launches on Discord. Plus, Dr. Barbara Sturm launches hybrid digital wellness experience
Immersive experiences have exploded across the retail scene this year, from hybrid augmented-reality powered scenarios to fully-virtual universes. And like...
Louis Vuitton and Pharrell Williams Revamp Speedy Bag with NFTs
Nearly a century after initially being designed, the iconic Louis Vuitton ‘Speedy’ bag has embraced a modern twist. Launching ‘Speedy...
Chatting With Taeyong, More Rihanna for Vuitton, AmfAR’s NFT Contest – WWD
A BRIEF CHAT: Turns out getting five minutes with Taeyong takes almost an hour. Everyone wanted to get a photo...
Louis Vuitton Is Selling its Iconic Trunk as a $39k NFT
Waitlists for a Louis Vuitton “Treasure Trunk” are now open. Louis Vuitton Louis Vuitton is taking a decidedly 21st century...
Louis Vuitton Set to Launch $42,000 Physical-Backed NFT Trunks
Source: AdobeStock / Tobias ArhelgerFrench luxury fashion house Louis Vuitton has announced its first non-fungible token (NFT) collection, with each...
Louis Vuitton Selling $41K NFTs That Can’t Be Resold
French luxury fashion brand Louis Vuitton launched a limited edition NFT collection, with each piece in the “Treasure Trunk” collection...
Louis Vuitton Announces $41,000 ‘Treasure Trunks’ NFTs
Two years after its first NFT foray, Luxury fashion house Louis Vuitton is again turning heads in the world of...
