NFT platform Rario misleading consumers – Consumer rights body asks FM Nirmala Sitharaman to investigate Sachin Tendulkar-backed platform

Rario

NFT platform Rario misleading consumers – Consumer rights body asks FM Nirmala Sitharaman to investigate Sachin Tendulkar-backed platform

Photo : ET Now Digital

A consumer rights body has drawn Finance Minister Nirmala Sitharaman’s attention to a company called Rario over its business activities. Consumer Online Foundation wrote to FM Sitharaman to probe the firm’s business activities and its compliance with Indian taxation laws with respect to virtual digital assets, crypto currency and anti-money laundering (AML) laws.
On its website, Rario describes itself as the world’s first and largest licensed digital cricket collectible platform, dedicated to bringing the fans closer to the sport like never before. In reality, Rario is an NFT and Cryptocurrency platform, a fact which is not obvious to a visitor to their website, Consumer Online Foundation Managing Trustee Bejon Kumar Mishra said in the letter to the FM.

Rario refers to itself as a company engaged in the buying and selling of Digital Player Cards. Indian cricket fans form the majority of its consumers. By its own admission in a press release dated March 20, “Rario has sold over 1.3 million player cards to cricket fans”, which is a phenomenal number in such a short span of time.

Consumer Online Foundation Mishra stated that their initial study has revealed that Rario violated the applicable taxation provisions of virtual digital assets and crypto currency in India. “It is observed that in all transactions in Rario the consumers are misled in a deceptive manner by adopting unethical marketing practices, which are not only deemed as unfair trade practices but also violating the rights of the consumer,” IANS reported quoted him.

He further added that Rario’s current KYC processes tantamount to violation of anti-money laundering (AML) laws of our country. As per the Finance Ministry recent notification, entities dealing in virtual digital assets (VDAs) will now be considered ‘reporting entity’ under the Prevention of Money Laundering Act (PMLA) and need to maintain KYC details or records of documents evidencing the identity of its clients and beneficial owners as well as account files and business correspondence relating to its clients.

Notably, the company is using prominent cricketers like Tendulkar, Smriti Mandhana, Cheteswar Pujara and others to mislead and lure millions of innocent and vulnerable cricket fans to buy and sell player-cards on its platform in an unethical and illegal manner, Mishra said.

Rario is facilitating International transactions under the Liberalised Remittance Scheme (LRS) of the Foreign Exchange Management Act (FEMA) 1999, without any limits on the transactions.

Commenting on the development, Rario told ET NOW Digital, “We adhere to all the KYC requirements and fully comply with the applicable laws, including taxation.”

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