Dallas Mavericks fan wins $100k in Bitcoin at NBA shootout event

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A Dal­las Mav­er­icks fan won $100,000 in Bit­coin (BTC) after mak­ing a series of shots in a Nation­al Bas­ket­ball Asso­ci­a­tion (NBA) shootout event spon­sored by cryp­to bro­ker­age firm Voy­ager Digital. 

Isa­iah Stone, the win­ner of the bas­ket­ball shootout, com­plet­ed all stages of the chal­lenge that includ­ed a free throw, a three-point­er and a half-court field goal. Accord­ing to the Dal­las Mav­er­icks, the Voy­ager-spon­sored prize mon­ey was the largest on-court pro­mo­tion for the team.

On Wednes­day, Voy­ager Dig­i­tal entered into a five-year part­ner­ship deal with Mark Cuban’s Dal­las Mav­er­icks to increase cryp­to expo­sure among NBA fans through var­i­ous fan engage­ment promotions. 

As Coin­tele­graph report­ed, the cryp­to trad­ing plat­form will also have nam­ing rights over the franchise’s Mavs Gam­ing Hub in Dal­las, a venue for the Mavs NBA 2K League team. Accord­ing to Cuban:

“Our part­ner­ship with Voy­ager will allow Mavs and NBA fans to learn more about Voy­ager and how they can earn more from Voy­agers’ plat­form than from tra­di­tion­al finan­cial applications.”

In addi­tion, the NBA fran­chise’s rewards pro­gram allows fans to buy mer­chan­dise and win rewards in cryp­tocur­ren­cies includ­ing Bit­coin, Ethereum (ETH) and Doge­coin (DOGE).

Relat­ed: Coin­base announces mul­ti­year part­ner­ship with NBA and WNBA

On Oct. 19, promi­nent cryp­to exchange Coin­base signed a mul­ti-year part­ner­ship with five NBA leagues — the NBA, Women’s Nation­al Bas­ket­ball Asso­ci­a­tion (WNBA), NBA G League, NBA 2K League and USA Bas­ket­ball — as an offi­cial part­ner to improve fan interaction.

Coin­base chief mar­ket­ing offi­cer Kate Rouch said that “as part of the part­ner­ship, we will cre­ate inter­ac­tive expe­ri­ences to engage with the NBA and WNBA’s incred­i­ble com­mu­ni­ty and ath­letes around the world.”



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